From Possibilities to Breakthroughs

RIDEOLOGY. An expression of three core principles — 1) Our bikes should possess both Power and Gentleness, 2) Our bikes should be fun and rewarding to control, 3) Pursue all possibilities — our rider-centric development philosophy is the driving force behind every Kawasaki model.
Great ideas still need to be tested — and there is no fiercer testing ground than the competition of racing. That is the reason why production-based races like the Superbike World Championship and AMA Supercross/Motocross Championship are the battlefields we choose. Kawasaki races to win — total victory is the mission of every single member involved in our racing projects.
Kawasaki race machines continue to deliver winning results because they provide riders with extreme power while being easy to manage. And as the lessons learned from race victory are applied to production models, they lead to development breakthroughs and in turn build the foundation for future victory.
To bring riders exciting models that offer Power and Gentleness, Kawasaki pursues all possibilities. Offerings are polished through the cycle of victory, helping to achieve the high standards set by our philosophy.